We recently started working with Black Lab Five, a Marshall, Michigan based firm. Founded by Kent Elliott and Kyle Maurer, BL5 have worked extensively in the craft beer industry for nearly 20 years, and previously served as the agency-of-record for both Bell’s Brewery and the Michigan Brewers Guild. We have been hard at work on new consumer campaigns for both Dark Horse and ROAK. We have embarked on a Web site refresh, Consumer-Retailer-Wholesaler newsletter campaign, sponsorship of a local music series, a local spotlight series, me doing a funny-stupid video series, new label art campaign and plenty more.
The post Staying Local and Super Regional appeared first on Dark Horse Brewing Co..
The post Staying Local and Super Regional appeared first on Dark Horse Brewing Co..